Self-service campaigns for Senior AMEs

Pilots near you come due for their medical every month.Make sure they call you.

PlaneLists uses FAA airmen data to find pilots whose medical is coming due near your practice, and mails them your postcard every month. We design your postcard for you, with your headshot, logo and practice details.

Pilot Coverage Calculator
Pilots with medicals expiring near you
Most practices reach pilots within 50–100 miles. Rural practices often go wider.
Based on FAA airmen data, refreshed monthly.
$149
per month, self-service
$0.97
per postcard, printed and mailed
Monthly
FAA data refresh
90 days
subscription refund guarantee
Built for practices, not marketing departments

You already do the exam.PlaneLists keeps you in front of the next one.

Between exams, pilots move, switch AMEs, or forget who they saw last time. A postcard timed to their renewal puts your practice in front of them while they're choosing — without adding anything to your day.

Who this is for

You don't need a campaign manager.You need renewals to keep showing up.

Self-service is for Senior AME practices that want steady local outreach without a managed program or a marketing hire.

The problem it solves

Without a deliberate way to reach pilots between exams, new patients depend on whoever happens to remember your practice when their medical is due. Self-service gives that a system.

Who it's for

Senior AMEs running an established practice who want a recurring, low-maintenance channel for new pilot patients — set up once, not managed weekly.

Who it's not for

If you'd rather hand the whole thing off — market strategy, custom creative, a dedicated contact — that's the managed HIMS AME program, not self-service.

How it works

Set it up once.It runs every month after that.

You control the dashboard. We handle the data, printing, and mailing behind it.

01 — SIGN UP
Create your account and set your area
Choose your office ZIP, mailing radius, and certificate classes from your dashboard.
02 — YOUR POSTCARD
We design your postcard
Send us your headshot, logo, office photo and booking link. Within one business day we'll build your card with your photo, practice details and a QR code to your appointment page.
03 — EVERY MONTH
Pilots coming due get your postcard
Each month we pull the pilots in your area whose medical is approaching renewal, then print and mail your card.
04 — NO CONTRACT
Adjust, pause, or cancel anytime
Change your radius or postcard from the dashboard, or move up to the managed program later.
What's included

Everything to run it yourself.Nothing to manage daily.

✓Campaign dashboard
✓Automated monthly campaigns
✓Your own postcard, designed for you
✓Fresh FAA data for each monthly cycle
✓Any radius up to 200 miles
✓90-day subscription refund guarantee
—No HIMS-specific creative or regional market strategy
—No dedicated account manager or market review
HIMS-designated, or want the market handled for you? Compare the managed HIMS AME program →
Our 90-day guarantee

Pilots typically book 30 to 90 days before their medical expires, so results build over the first few months. Give it three.

Run campaigns for three consecutive months, mailing at least 100 postcards each month, or every eligible pilot in your area if that's fewer. If you're not satisfied for any reason, cancel before your fourth month's billing date and request your refund. We'll refund all three months of your subscription ($447). Postcards already mailed aren't refunded. Once your fourth month is billed, the guarantee no longer applies.

By the numbers

Every month, about 14,000 U.S. pilots see their FAA medical expire — whether or not an AME is reaching them.

PlaneLists Market AnalysisFAA airmen data
Nov 2026 – Jan 2027
I love the service you provide and make it easier for me to reach pilots in a trusted way. Postcards definitely still work.
Bradley K. Harrison, MD, FAAFPHIMS Aviation Medical Examiner
Manhattan, KS
Simple pricing

One plan.No tiers to compare.

Self-Service AME
$149/mo
+ $0.97 per postcard, printed and mailed
  • Automated monthly campaigns
  • Your postcard, designed for you
  • Any radius up to 200 miles
  • 90-day subscription refund guarantee
Start Self-Service →
No contract — cancel or upgrade anytime.
Questions

Before you start.

How long until I see results?
Pilots book 30 to 90 days before their medical expires, so most responses come in months two and three. That's why the guarantee gives you three full months to decide.
Will every pilot on the list book an exam?
No. The count is pilots whose FAA medical expires that month, not pilots who have scheduled an exam. Some renew with the AME they saw last time, some 3rd-class pilots move to BasicMed, and some stop flying. Every pilot coming due gets your postcard; it makes the difference with the ones who haven't settled on an AME yet.
How does the guarantee work?
Run campaigns for three consecutive months, mailing at least 100 postcards each month, or every eligible pilot in your area if that's fewer. If you're not satisfied for any reason, cancel before your fourth month's billing date and request your refund. We'll refund all three months of your subscription ($447). Postcard charges aren't refundable, since those cards were printed and mailed. Once your fourth month is billed, the guarantee no longer applies. One guarantee per practice. See the guarantee
How will I know it's working?
Ask new patients "How did you hear about us?" It's the simplest way to see which pilots came from your postcards.
Word of mouth already brings me pilots. Why add this?
Word of mouth reaches pilots who already know you. Postcards reach the ones coming due who don't — pilots new to your area, or whose AME retired or stopped seeing their class.
Where does the data come from?
The FAA's public airmen database, refreshed monthly.
Do I need design experience?
No. After you sign up, send us your headshot, logo, office details and booking link, and we'll design your card within one business day.
How is this different from the HIMS AME program?
Self-service is a dashboard you run yourself. The managed HIMS program adds HIMS-specific creative, a regional market review, and protected market access among HIMS AMEs — see the HIMS program →
Can I cancel anytime?
Yes. Month-to-month, no contract.

Start with your pilot count.Then let the postcards go to work.

Backed by our 90-day guarantee. We'll design your postcard within one business day of receiving your details.

Start Self-Service →